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How to Write the Best Holiday Email Examples



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Your email list gets larger every year. It is easy to lose focus of who your marketing messages are reaching with all the other things you have going on. It's the perfect opportunity to review your email lists and campaigns and eliminate any leads that aren't moving forward with the holiday season. Here are some examples successful email campaigns. For holiday email marketing tips, read on. Next, prepare to send your holiday email blasts.

Create a compelling subject. Be sure to convey the main purpose for your email in your subject line. If you're sending a gift guide, for instance, your subject line should reflect this purpose. Don't be afraid, however, to give your subject line a creative and playful spin. Be sure to match the subject line with your copy. The results will be more satisfying. Here are some tips to help you craft a great holiday email subject line:


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To celebrate the holiday, include an emoji. There are many emojis to signify holidays such as the party emoji and gift icons. Use power words to convey urgency to your subscribers and make them want to buy. 79% of customers want an email offering a free shipping coupon. For more subscribers, create a subject line that highlights the latest design trends and use it to draw them in.

Make sure to personalize your email. Personalize your emails to increase the likelihood of recipients responding positively to them. Send out emails with coupons and special offers. You can also use social media to see how you are doing in this field. You can also gather information from customers to compare it with your own statistics. These reports will tell you if your holiday marketing campaigns are working for you or not.


Sending emails before and after holidays can increase your email open rates. Black Friday's email open rates were among the lowest in recent years. Small Business Saturday saw more people opening emails than usual. In addition to emojis, email marketing campaigns should be mobile-friendly. This is especially important when people shop during the Thanksgiving weekend. However, you don't have to avoid email marketing at these times.

Hurley Chrysler Jeep Dodge Ram in Florida used holiday imagery for a successful marketing campaign to celebrate St. Patrick's Day. Hurley used holiday imagery as well as coupon codes to encourage customers and prospects to book appointments with Hurley salespeople. To make it simple for customers to book appointments, Hurley's email newsletters featured a holiday theme. This helped them to track which holiday eBlasts triggered appointment with them.


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Crowdsourced roundup posts are another popular holiday email format. These include quick responses from industry professionals. You can even use crowdsourced roundup posts themed around holiday themes to increase your SEO. As always, don't forget to include an optimized headshot and website links for the contributors. You can also use holiday-themed email campaign ideas aside from these email marketing strategies. There are even holiday-themed competitions, so be sure to participate.




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Statistics

  • The latest stats show that 87% of marketers use email marketing to distribute content. (shopify.com)
  • Backlinko found that the #1 organic result is 10 times more likely to receive a click compared to a page in spot #10. (shopify.com)
  • A recent study by Mediakix revealed that 80% of marketers find influencer marketing effective. (shopify.com)
  • BigCommerce affiliate program , you receive a 200% bounty per referral and $1,500 per Enterprise referral, with no cap on commissions. (bigcommerce.com)
  • According to research by Marketo, multimedia texts have a 15% higher click-through rate (CTR) and increase campaign opt-ins by 20%. (shopify.com)



External Links

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How To

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How to Write the Best Holiday Email Examples